mera pure sensitive

Sharing pure joy of life

Our secret recipe for a smooth relationship with your dog.

Of course, your sensitive friend will find it easy to digest: mera pure sensitive provides your dog with an all-round nutritional concept that focuses on the essentials. Instead of exotic ingredients, our pure sensitive products mainly use regional ingredients.

Thanks to the Limited Ingredient Diet approach, we can leave out everything that is unnecessary, creating the ideal conditions for optimum tolerability. What’s more, the 1+1 puristic recipe means we can cut out everything that is not needed.

We would like to fulfil your needs and those of your pet and develop an extensive selection of mera pure sensitive products, which are available as complete dry foodwet food as well as dog snacks.

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Proven recipe - new packaging from spring 2023

The new mera pure sensitive

Dive into the world of mera pure sensitive and share more feel-good moments with your furry-nosed friend. We aim to use our new packaging design to unlock the secret of our products. We aim to enhance the visibility of your product with the sleek design and colour coding, which can be seen on all sides of the product packaging.

New categorisations such as “life stage”, “size”, and “level of activity” provide quick orientation. What is more, the back of the product gives an explanation of the ingredients and how the benefits of the product will guarantee a care-free life for your dog.

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Fast orientation

To ensure that you find the best feed for your four-legged friend as quickly as possible, we have categorised our new packaging according to your dog’s life stage, size and level of activity.

Colour differentiation of pure sensitive products

The new colour coding clearly differentiates the pure sensitive packaging and you will immediately recognise “your” product.

Expertise & approachability

We offer you a team of competent nutritionists along with our expert Dr Leonie Gotthardt, who will assist and advise you with any questions you may have.

True stories

Each of our new pure sensitive packages features a relationship snapshot between real dog owners as well an emotional background story.

We completely avoid all grain varieties containing gluten, as these are among the most common allergy triggers. By using only one source of protein and carbohydrate, the risk of allergies is significantly reduced.

The prebiotic inulin in all our pure sensitive products ensures optimal digestion and supports gut flora. 

Salmon oil, linseed, and sunflower oil contain valuable omega 3 and omega 6 fatty acids for healthy skin and a shiny fur.

Depending on the life stage and individual needs, our pure sensitive varieties contain beta glucans, vitamin C, zinc and even valuable colostrum in some cases. Our products therefore help to support the immune system.  

Our mera pure sensitive recipes deliberately leave out the following:
Wheat and barley (gluten), exotic meat sources, colourings, flavourings and preservatives, genetically modified ingredients, sugar, soy, vitamin K3


Something honest for loyal friends

Discover pure sensitive, the species-appropriate and holistic nutritional concept